Early-stage startup engineering
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100x Software Engineering
There's a subtle art to crafting amazing software at a pace that leaves your competition in the dust.
Jun 3, 2023
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Juraj Masar
37
4
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Building lasting value post-AI #startups
It’s never been easier to build software products. But if it’s easy for you, it’s easy for the next guy, too.
Dec 9, 2025
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Juraj Masar
4
1
Startups are intense
It's general knowledge that founders work harder than most employees. How much harder, though? 50% more? Twice as much?
May 9, 2025
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Juraj Masar
11
1
Do we still need programmers?
"Is AI coding moving too fast? Sonnet 3.7? Claude Code? Is 'vibe coding' already easier and more impactful than regular way of writing code?"
Mar 2, 2025
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Juraj Masar
22
1
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Startup compensation
We could pay you a million a month, but I’d need you to have a tangible impact on the business on your first day.
Jan 28, 2025
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Juraj Masar
13
1
We’re hiring 42 engineers this year
Remember that time in high school when you were stuck with your math homework?
Apr 9, 2024
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Juraj Masar
19
2
Product 101: Consistency
One often-overlooked aspect of great software is that it feels like it was designed by a single person through & through. Or so it seems.
Aug 28, 2023
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Juraj Masar
13
Management 101: Giving Feedback
You're a first-time manager, your team mate has made a mistake, and you need to tell them so. How do you go about it?
Jun 5, 2023
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Juraj Masar
10
1
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Early-stage startup engineering
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